Google Business Profile
Get found locally. Map pack, reviews, GBP categories, and citations.
What is included
Who this is for
About this service
Google Business Profile is the most underused SEO asset for local businesses. Most businesses have a GBP listing that was set up quickly, has incomplete information, has never been actively maintained, and has citation data that is inconsistent across the web. All of these things suppress local rankings.
Local search has two places that matter: the map pack (the three listings under the map) and the organic local results below it. GBP optimisation primarily affects the map pack, which is often the most valuable real estate in local search because it shows up above organic results and includes phone, address, and reviews directly in the search result.
What the service includes
We start with a full review of your existing GBP setup, checking every category, attribute, description, service listing, and photo. We rewrite the business description with the right keyword signals. We build out all relevant service and product listings. We upload a structured set of photos covering exterior, interior, team, and services.
We also run a citation audit to find where your business name, address, and phone (NAP) appear inconsistently across the web. Inconsistent NAP is a ranking suppressor that almost nobody fixes because it is tedious. We fix it across the 30+ most important directories.
GBP management
After initial optimisation, regular posting and Q&A management maintains the activity signals that affect map pack visibility. We include a posting strategy guide and the first 30 days of posts as part of the service. Ongoing management is available as a monthly add-on.
Businesses that actively manage their GBP listing appear in the map pack far more frequently than those that set it up once and forgot about it.
Google Business Profile
Free audit first. We tell you what the situation actually is before you spend a dollar.